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Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. You have decided to put several of your Google AdWords accounts into a Manager Defined Spend. With this approach, how will you be required by Google to pay for the billing?

A) Credit card
B) Check or Wire Transfer
C) Each account in the MCC will need to have a credit associated with it, to pay for their CPC or CPM charges.
D) Bank transfer

2. The Keyword tool helps to identify relevant keywords in order to add to a prescribed ad group.
Where should the Keyword tool be accessed from?

A) The Keywords tab after clicking on the Add Keywords button
B) The Advanced tab
C) The Keywords tab
D) The Settings tab after clicking on the Add Keywords button

3. You have created a report for you and your client, regarding several performance factors. You receive an email asking you to download your report from the Report Center. Your report, as it turns out, is too big for Google to email. What is the maximum size of reports in an email sent through Google?

A) 66MB
B) 2MB
C) 50MB
D) 25MB

4. You are a consultant for a wedding photographer, and you're helping her with her Google AdWords account. The photographer doesn't understand why her ad for the Google Network hasn't started generating traffic yet. You explain that the ad has just been created, and that there are three qualifications for the ad to go live. Which of the following is NOT one of the three qualifications for an ad to go live on the Google Network?

A) The ad must be opted into the Google Network.
B) The ad must meet the partner requirements.
C) The ad must be prepaid for thirty days.
D) The ad must be reviewed and approved.

5. Which of the following is a tool for targeting ads to specific groups of customers visiting certain sites in the Google Display Network?

A) Ad scheduling
B) Google trends
C) Demographic bidding
D) Position preference

Solutions: